What you'll learn
- How to build a social media promotion strategy for your project
- How to conduct a competitive analysis
- How to use analytic tools
- How to correctly compose a portrait of your target audience
- How to track sales using social media
- How to make a content plan
- How to promote content
- How to work with influencers, communities for content seeding
- How to manage your social media reputation
- How to work with reviews and deal with negativity on social media
Requirements
- No special requirements with Social Media Marketing. It is recommended that you have an online project that you want to promote, but if you do not have your online project yet, you still can take this course.
- Completion of the practical tasks increases the effectiveness of the course.
Who this course is for:
- Anyone who is interested in learning an online profession – This social marketing course will allow you to gain the skills needed for a career in social media marketing.
- Marketers – This class lets you extend your skills to include marketing in a social media context, allowing you better serve your clients as a marketing specialist.
- Entrepreneurs – Entrepreneurs can use their new knowledge from this class to run their own social media marketing until they have the funds to hire a professional.
- Internet marketers - This course will help you ensure that your social media marketing skills are up-to-date and help you market yourself to clients, furthering your career
- Social media marketers - This course will help you to grow your expertise and learn how to build an effective social media strategy
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